Colors / purple
#764AAD
#764AADoklch(0.5066 0.1537 301.7)
#764AAD (#764AAD) is a medium moderately saturated purple, closest to the CSS color rebeccapurple. In OKLCH it has lightness 50.7%, chroma 0.154 and hue 301.7°; its relative luminance is 11.8%. White text reads best on it (APCA Lc 86, WCAG 6.26:1). It is outside the FOGRA39 coated print gamut: the closest printable color is #71519B (ΔE00 3.7).
#764AAD in every format
| HEX | #764AAD |
| RGB | rgb(118 74 173) |
| HSL | hsl(266.7 40.1% 48.4%) |
| HSB / HSV | hsb(266.7 57.2% 67.8%) |
| HWB | hwb(266.7 29.0% 32.2%) |
| CMYK (formula) | cmyk(32/57/0/32) |
| CMYK (FOGRA39 coated) | cmyk(69/78/0/0) |
| CIELAB (D50) | lab(40.37 34.72 -46.76) |
| LCh | lch(40.37 58.24 306.6) |
| OKLab | oklab(0.5066 0.0807 -0.1308) |
| OKLCH | oklch(0.5066 0.1537 301.7) |
| CIE XYZ (D65) | color(xyz-d65 0.17462 0.11766 0.40888) |
| CIE xyY | xyY(0.2490 0.1678 0.1177) |
| Display P3 | color(display-p3 0.4381 0.2979 0.6565) |
| Linear sRGB | color(srgb-linear 0.18116 0.06848 0.41789) |
| CSS name | — |
Text on #764AAD
White textWCAG 6.26:1 · APCA Lc 86
Black textWCAG 3.35:1 · APCA Lc 23
Color blindness
Tints and shades
#F5E7FF
#E3C9FF
#CFA6FF
#B68BF4
#9E72D9
#865ABE
#6E42A4
#582A8B
#430D72
#2E0058
#170032
Harmonies
Similar colors
Palettes with #764AAD
all palettes →Lavender Ramp